12 October 2014

It's that time of a year again...

When the whole (European) book market is looking on Frankfurt, it most certainly is time for the Frankfurt Book Fair. All important people in the business are invited to contribute to exciting discussions and to share their views on recent developments and phenomenons. Important new publications are displayed and significant contracts are made.

My first and only visit so far of the Frankfurt Book Fair was last year only a couple of weeks after my internship with Campus Verlag. I went there with two of my fellow interns and we spent an amazing day in Frankfurt. We were simply overwhelmed by the amount of visitors who made it sometimes impossible to get through to the stands. The whole complex of exhibition halls is unimaginable big and it definitely takes more than a day to visit all stands and activities. All this was a little bit intimidating and even though we were warmly welcomed at the Campus stand I could not overcome the feeling of being an outsider. I didn't have the courage to talk to anyone. 
In hindsight, I think it would have been more of a benefit if we had visited the fair on one of the weekdays instead when it is less busy. Still, it was a great experience and I got a first impression of the hustle and bustle of a book fair.

This year, unfortunately, I was only able to follow the ongoings of the fair from afar. Reading the official book fair blog and lots of tweets, one notably important topic was recent developments in copyright and the Open Access movement. It seems that even in times of Open Access there is a great awareness of the importance of copyright. Even though the Open Access concept as well as subscription models provide publishers with valuable consumer data publishers, like Mandy Hill (CUP), see a great importance in maintaining editorial quality. Still, Hill sees it as extremely relevant to get more in contact with the consumers and respond to their needs. Also, Richard Charkin (Bloomsbury) criticises the lack of respect of governments and NET retailers towards publisher's exclusivity. He claims:"Information should be charged for – this is a battle we have to fight because we are fighting for our business lives."(blog.book-fair.com)

In this time of significant change, it is comforting to hear that there are many people who still believe in a future of publishing. As a publishing student, I hope that these fascinating current movements will develop in such a way that publishers won't become redundant. With this in mind, I'd like to conclude with Book Fair Director Jürgen Boos' words: "Storytelling will never go away. The backbone [of our industry] is storytelling."(blog.book-fair.com)

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